Reading Time: 5 minutes Persona-driven content comes into effect. In the world of content marketing and online business, it is essential to listen to the users and potential consumers of your company’s products and services. Though there are tools and…
Reading Time: 5 minutes What is ROI or return on investment? ROI is a metric that is used to calculate and measure profitability and efficiency. Email marketing ROI specifically denotes the profitability of email marketing. At first, the difference between…
Reading Time: 9 minutes Email marketing is the most powerful tool for small companies and businesses. It helps in driving engagement and building relationships with potential customers. Potentially, it is the most cost-effective techniques companies adopt that will eventually connect…
